How do they match: Advertising and Promotions Managers

  • Advertising and Promotions Managers

  • Ad Operations Manager
  • Advertising Operations Manager
  • Group Supervisor
  • Marketing and Promotions Manager
  • Promos Executive Producer
  • Promotions Executive Producer

  • Plan, direct, or coordinate advertising policies and programs or produce collateral materials, such as posters, contests, coupons, or giveaways, to create extra interest in the purchase of a product or service for a department, an entire organization, or on an account basis.

  • Attend or participate in conferences, community events, and promotional events related to products or technologies.
  • Conduct research on consumer opinions and buying habits, and identify target audiences for products, services, or technologies.
  • Confer with department heads or staff to discuss topics such as contracts, selection of advertising media, or product to be advertised.
  • Coordinate with marketing team members, graphic artists, and other workers to develop and implement marketing programs.
  • Develop communications materials, advertisements, presentations, or public relations initiatives to promote awareness of products and services.
  • Develop comprehensive marketing strategies, using knowledge of products and technologies, markets, and regulations.
  • Direct and coordinate product research and development.
  • Maintain portfolios of marketing campaigns, strategies, and other marketing products or ideas.
  • Plan and prepare advertising and promotional material to increase sales of products or services, working with customers, company officials, sales departments, and advertising agencies.
  • Provide presentation and product demonstration support during the introduction of new products and services to field staff and customers.
  • Represent company at trade association meetings to promote products.
  • Train and direct workers engaged in developing and producing advertisements.

  • Supervise employees.
  • Analyze data to assess operational or project effectiveness.
  • Confer with organizational members to accomplish work activities.
  • Coordinate operational activities with external stakeholders.
  • Direct financial operations.
  • Direct organizational operations, projects, or services.
  • Establish interpersonal business relationships to facilitate work activities.
  • Maintain operational records for green energy processes or other environmentally-sustainable activities.
  • Manage operations, research, or logistics projects.
  • Negotiate sales or lease agreements for products or services.
  • Prepare operational budgets.
  • Promote products, services, or programs.