How do they match: Advertising and Promotions Managers

  • Account Specialist

  • Analyze the effectiveness of marketing tactics or channels.
  • Inspect layouts and advertising copy, and edit scripts, audio, video, and other promotional material for adherence to specifications.
  • Monitor and analyze sales promotion results to determine cost effectiveness of promotion campaigns.

  • Advise customers on technical or procedural issues.
  • Analyze data to assess operational or project effectiveness.
  • Coordinate special events or programs.
  • Evaluate program effectiveness.