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How do they match:
Search Marketing Strategists
8
Alternate Occupation Titles
Digital
Media
Planner
Interactive
Media
Marketing Director
Interactive
Media
Marketing Specialist
Interactive
Media
Marketing Strategist
Internet
Media
Planner
New
Media
Strategist
Social
Media
Specialist
Social
Media
Strategist
5
Tasks
Conduct market research analysis to identify search query trends, real-time search and news
media
activity, popular social
media
topics, electronic commerce trends, market opportunities, or competitor performance.
Conduct online marketing initiatives, such as paid ad placement, affiliate programs, sponsorship programs, email promotions, or viral marketing campaigns on social
media
Web sites.
Create content strategies for digital
media.
Evaluate new emerging
media
or technologies and make recommendations for their application within Internet marketing or search marketing campaigns.
Execute or manage social
media
campaigns to inform search marketing tactics.
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O*NET Data
Abilities
Interests
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Skills (Cross-Functional)
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Work Context
Work Styles
Work Values
Crosswalks
Military
Education
Occupation Handbook
SOC
DOT
RAPIDS
ESCO
Sites
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How do they match: 13-1161.01 - Search Marketing Strategists
by
U.S. Department of Labor, Employment and Training Administration
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